Mike Seidel offers an in-depth look at how Friction Labs, a company specializing in high-performance chalk for athletes, has transformed its operations through the implementation of Cin7. The inventory management system has allowed Friction Labs to automate numerous aspects of their business, from order processing to inventory tracking and reordering. This automation has significantly reduced manual errors and freed up valuable time for the team to focus on product development and customer service. 

Seidel explains how Cin7’s integrated approach has improved their supply chain visibility, enabling them to maintain optimal stock levels of their specialized chalk products. Moreover, the system’s reporting and analytics features provide Friction Labs with actionable insights to make informed decisions about production, distribution, and sales strategies. By leveraging Cin7’s capabilities, Friction Labs has been able to scale its operations efficiently, ensuring that athletes around the world have access to their high-quality chalk products when they need them.