The Grinch Who Stole Your Margins: 5 Costs You Didn’t Budget For

Even the most successful holiday sales can hide expensive surprises. Once the wrapping paper settled, brands often realized their record-breaking revenue came at a cost — from freight surcharges and high return rates to discounts that cut too deep and leftover stock clogging up Q1 cash flow.

In this session, we broke down the five hidden costs that quietly eat into profit margins and shared how to turn post-holiday chaos into smarter planning for 2026.

You’ll see how we covered: