Shopify and Mailchimp Part Ways

Anna Ngo Blog, Customers, eCommerce articles, Uncategorized 1 Comment

Mailchimp will no longer integrate directly with Shopify following a dispute over the eCommerce platform’s use of customer data. On March 21, Mailchimp asked Shopify ...

Superdry: A Cautionary Retail Tale

Anna Ngo Blog, Case Studies, Fashion & Apparel, Retail Articles Leave a Comment

Once the UK’s greatest fashion success story, with annual sales exceeding £750 million and operations in 55 countries, casual wear brand Superdry appears to be ...

Could BOPIS Be the Best of Both Worlds?

Anna Ngo Blog, General/Retail, Inventory Articles, Retail Articles, Supply Chain Articles 1 Comment

Buy online, pick up in store (BOPIS), also known as “click and collect,” is one of the fastest-growing retail trends in recent years, breathing new ...

Omnichannel Retail: How Fashion Brands Can Benefit

Anna Ngo Blog, eCommerce articles, Fashion & Apparel, Retail Articles Leave a Comment

If multichannel is good, omnichannel is great—particularly where fashion retailers are concerned. Here’s why. Being attuned to your customers is a must in today’s highly ...

How to Optimize Your Website to Boost Revenue

Morgana Diamantopoulos Uncategorized Leave a Comment

By 2021, global retail eCommerce revenue will reach $4.88 trillion. Over the next few years, online retailers will have lots of opportunity for growth, but ...